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HOUSING | What the Pickleball Boom Tells Us About Housing

Access shouldn’t be a zero-sum game

Jan 07, 2026
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Written By Aaron Lubeck


The paint was barely dry on the newly requisitioned pickleball courts on Duke’s East Campus where two tennis courts previously existed. Less than a month after conversion, the pickleball courts were filled to capacity while the remnant tennis courts lay fallow. Like housing in the South, pickleball is booming. The number of players has doubled in seven years, fast outpacing its lumbering uncle. The sport’s growth has triggered an associated land grab, which makes it an apt analogy to explain the region’s housing shortages. 

In North Carolina’s Triangle, those who manage tennis courts have been tasked with building pickleball facilities to meet demand. They have acted quickly, but their response has been somewhat bizarre. At Hollow Rock, all three tennis hard courts were converted into temporary pickleball courts. At Duke Faculty Club, two courts were converted into four pickles. In Chapel Hill, public courts are consistently being taken over by the paddle people.

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